Storytelling Sound

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‘Taste the Art of’ TVC Taiwan

Role:
Sound Design, Music, 
 
 

Production: The Production Booth 
Creative Direction:  Anna Lisa Stone, Reeve Rixon
Colorist:  Matt Williams

Crafting a Taiwanese Whiskey Journey: Bespoke Music and Sound Design


  • A Tailored Experience: This project involved creating bespoke music and sound design for a Taiwanese TV commercial.

  • Voiceover Integration: The final mix incorporated a Taiwanese voiceover added later by a regional post-production house.

  • Soundscape Evolution: The sound design starts with realistic elements, gradually transforming to reflect the different stages of the whiskey-making process.

  • Location-Inspired Music: The music draws inspiration from the featured locations.

    • Modern Art Gallery: Synth tracks and deep sub-bass create a modern and fresh atmosphere for the art gallery scenes.

    • Organic Percussion Harmony: The use of organic percussion with large, wooden drum sounds evokes the image of whiskey cask barrels.
Sound Design, Music & Audio Post by the coast, North Yorkshire ︎ ︎  ︎ ︎ ︎ ︎ ︎