Working in partnership with Ketchum, Philips wanted to make a film about asthma treatment from a child's viewpoint.
The film depicts the story of three children doing activities such as running, watching TV and playing at the park. Our aim was to show that Philips solutions were simple, inviting and could be used either by parents or by children themselves. The film is informative, uplifting and grabs the attention of the little ones!
The film depicts the story of three children doing activities such as running, watching TV and playing at the park. Our aim was to show that Philips solutions were simple, inviting and could be used either by parents or by children themselves. The film is informative, uplifting and grabs the attention of the little ones!
Sound design and mix provided to bring the scenes of children in various situations to life.
Special attention and care was given when recreating typical asthma type breathing sounds, so they come across and sound authentic. This helped to keep everything realistic but with a mindful approach to avoid over-exaggerating sounds too, like 'wheezing' sounds.