Kalibrate wanted to take their recent research in artificial intelligence and machine learning, and transform it into an accessible, engaging animation to complement their white paper. Kalibrate are sharing the animation as part of outreach to their own clients, reaffirming their position as thought leaders in the fuel and convenience retail industry.
Sound design and mix for this infographic type explainer animation video. With the main theme exploring computers and artificial intelligence, a lot of digital computer type sounds were crafted together to build a dense sound design to complement the flow of the animation.